Tourism Marketing Jobs in Sudan
2 Jobs Found
Sudan - Nyala
<p><strong>Company Overview and Job</strong></p><p>A leading company in development and marketing in Sudan, committed to providing innovative solutions and high-quality services to our clients. </p><p>We are looking for an experienced Marketing Manager to organize and execute comprehensive marketing strategies that enhance brand awareness and increase market share. </p><p>The work location is Nyala, and it involves adherence to institutional policies and precise analytics to measure campaign effectiveness and achieve growth objectives.</p><p> </p><p><strong>Main Responsibilities and Duties</strong></p><ul><li>Design and implement an integrated marketing plan aligned with the company's goals and growth strategies.</li><li>Manage and lead the marketing team including digital advertising, public relations, and content marketing.</li><li>Develop brand strategies and visual identity and ensure consistency across all channels.</li><li>Analyze market and competitor data to identify opportunities and make improvement recommendations.</li><li>Prepare the advertising budget and provide periodic performance reports and ROI reports.</li><li>Collaborate with sales teams to identify target customers and optimize the purchase journey.</li><li>Manage relationships with channel partners and evaluate performance of affiliates and external agencies.</li></ul><p> </p><p><strong>Qualifications and Requirements</strong></p><ul><li>Bachelor’s degree in Marketing, Business Administration, Communications, or related field. Professional certifications in digital marketing or project management are preferred.</li><li>1 to 5 years of practical experience in a marketing role with leadership capabilities, preferably in a local Sudanese business environment.</li><li>Strong familiarity with building and guiding digital marketing strategies and advertising and performance measurement.</li><li>Ability to strategic planning, organization, and data-driven decision making.</li><li>Strong communication skills in Arabic, and ability to deliver high-quality presentations and reports.</li></ul><p> </p><p><strong>Required Skills</strong></p><ul><li>Team leadership and effective guidance.</li><li>Market data analysis and statistical reporting.</li><li>Budget management and directing marketing investments effectively.</li><li>Proficiency in digital marketing tools (social media, email, paid advertising, and SEO).</li><li>Strategic thinking and the ability to work in a team and under tight deadlines.</li></ul><p> </p><p><strong>Benefits and Perks</strong></p><ul><li>Competitive salary and benefits appropriate for the local market.</li><li>Supportive work environment and opportunities for professional development and ongoing training.</li></ul>
Sudan - Khartoum
<p>Vacancy No: 31<br>Duty Station: Khartoum<br>Closing Date: 01 Oct 2026</p><h4>Background</h4><p>Our <strong>Research and Marketing Department in the industrial sector</strong> plays a pivotal role in linking the factory with the external market, converting production capacities into market shares and sustainable profits. Unlike service companies, this department in industries focuses on the nature of the product, production lines, and supply chains.</p><h4>Duties and responsibilities</h4><p>1- <strong>Market Research and Industrial Studies (Market Research)</strong></p><ul><li><strong>Industrial Consumer Behavior Study (B2B):</strong> Analyzing the needs of factories and other companies purchasing the factory's products (such as raw materials or machinery).</li><li><strong>Competitor Analysis:</strong> Monitoring competing products in the market, knowing their prices, quality, strengths, and weaknesses.</li><li><strong>Demand Forecasting:</strong> Estimating future demand for products to assist production management in adjusting manufacturing quantities and avoiding inventory accumulation.</li><li><strong>Exploring New Markets:</strong> Studying export opportunities and new geographical markets where the factory can expand.</li></ul><p><strong>2- New Product Development (Product Development)</strong></p><ul><li><strong>Identifying Market Gaps:</strong> Monitoring deficiencies in current products and proposing ideas for new products that meet customer needs.</li><li><strong>Collaboration with Engineering and Production (R&D):</strong> Conveying market and customer requirements to the manufacturing team to develop product specifications (quality, size, packaging).</li><li><strong>Product Testing:</strong> Introducing test samples into the market to measure customer feedback before starting large-scale commercial production.</li></ul><p><strong>3- Strategic Marketing and Industrial Promotion (Marketing Strategy)</strong></p><ul><li><strong>Industrial Branding:</strong> Building a strong reputation for the factory associated with quality and reliability.</li><li><strong>Industrial Pricing Strategy:</strong> Participating in setting flexible pricing policies suitable for wholesale, taking into account production costs, profit margins, and competition.</li><li><strong>Distribution Channel Management:</strong> Selecting the best methods to deliver the product to the end consumer (whether through agents, distributors, or direct sales to companies).</li><li><strong>Participation in Industrial Exhibitions:</strong> Organizing the factory's presence at local and international trade fairs, which is the most important channel in industrial marketing.</li></ul><p><strong>4- Sales Support and Customer Service</strong></p><ul><li><strong>Preparation of Technical Promotional Materials:</strong> Creating catalogs, brochures, and technical product specifications needed by sales personnel to convince customers.</li><li><strong>Measuring Customer Satisfaction:</strong> Following up on post-sale buyer feedback and addressing quality complaints to improve production lines.</li></ul><p> </p><h4>Minimum Qualification, Skills and Experience Required</h4><ul><li>Bachelor's degree in <strong>Business Administration, Marketing, Industrial Engineering</strong>, or Economics</li><li>At least <strong>5 to 7 years</strong> of experience in marketing or market research, preferably partly within the <strong>industrial sector</strong></li><li><strong>Big Data Analysis:</strong> Ability to handle numbers, statistics, and read market indicators to forecast demand and sales volume.</li><li><strong>Proficiency in Research and Marketing Tools:</strong> Good knowledge of Customer Relationship Management (<strong>CRM</strong>) systems, statistical analysis software (such as SPSS or advanced Excel), and competitor analysis tools.</li><li><strong>Technical Product Understanding:</strong> Ability to comprehend technical specifications of products manufactured by the factory and translate them into clear marketing language easily understood by customers.</li><li><strong>Strategic Planning:</strong> Ability to develop short- and long-term marketing plans aligned with the factory's production capacity.</li><li><strong>Team Management and Leadership:</strong> Skill in leading a team of researchers, designers, and marketing executives, and allocating tasks effectively.</li><li><strong>Data-Driven Decision Making:</strong> Ability to make tough decisions (such as entering a new market or discontinuing a product) based on research reports rather than guesswork.</li><li><strong>Effective B2B Communication:</strong> Ability to build strong relationships with major industrial clients, suppliers, and business partners.</li><li><strong>Critical Thinking and Problem Solving:</strong> Quick response to marketing crises (such as a new competitor entering with lower prices, or a market recession).</li><li><strong>Negotiation and Persuasion Skills:</strong> Ability to convince senior management of the feasibility of investing in new research or adjusting pricing policies.</li></ul><p>A successful Research and Marketing Manager in the industry is the <strong>"translator"</strong> who takes complex market numbers and converts them into clear sales opportunities, and takes customer requirements and turns them into ideas for new products developed by the factory.</p>